Yards Brewing Company started working with Paragraph in 2007 in an effort to bring consistency and elevate the look and feel of our brands. Paragraph “gets” who we are as a company and reflects our personality in our brand’s style and character. Our packaging is what customers see first when deciding which beer to purchase. Paragraph’s work stands out and shows the consumer that we are the right choice, which has enabled us to grow each and every year.
— Tom Kehoe, President and Founder of Yards Brewing Company

Yards Brewing Company has been satisfying Philadelphia’s insatiable demand for quality, handcrafted ales since 1994. Looking to elevate the brand in Philadelphia, and expand its reach throughout the region, Yards’ brewmaster and founder Tom Kehoe called on Paragraph to help him achieve his goals.

Along with refining the iconic brand mark, Paragraph created visual and verbal consistency across its packaging and promotions, and developed a range of print and digital communications to share the Yards story with its growing audience.