The Éclat Chocolate brand story is a delicious one indeed. To match the brand's perception with its prestigious price-point, we focused on the brand's key attribute: simple sophistication. The chocolate speaks for itself.
- Conduct taste test to see if Christopher was who he said
- Create visual brand that establishes Éclat as a high-end chocolate
- Provide flexible foundation that can grow and evolve as the retail and product brands grow
- Look outside the retail environment for opportunities in other markets (ie. event planning, corporate gifts, wholesale, etc.)
- Print communications
- Digital communications
- Package design
Paragraph continually manages the brand online and off. We are guiding Éclat as it discovers additional opportunities in event planning, corporate sales, and wholesale channels. |
