Pennsylvania Ballet II
The Jungle Book is a classic tale whose look we refreshed for the contemporary version of this performance, which featured recycled materials and an urban feel. We targeted the campaign towards children and young families, featuring a rich collage of animals, textures, and vibrant colors.
Following the playful look of The Jungle Book, we designed Snow White creative that effortlessly fits into the aesthetic of Pennsylvania Ballet II. We utilized striking color palettes, bold textures, and whimsical illustrations to position these productions as child-friendly performances while still hinting at their deeper storylines.