McGillin’s

LOREM IPSUM

 
 

The beer taps have been flowing at McGillin’s Old Ale House since 1860, making it the oldest continuously operating tavern in Philadelphia. McGillin’s is a local institution, providing customers with good times, reasonably priced pub fare, and a great selection of local and regional beers on tap.

 

LOREM IPSUM

- Insight and Analytics
- Strategy and Positioning
- Naming and Messaging
- Visual Language and Identity
- Digital Media Design
- Promotional Campaigns
- Packaging and Merchandising
- Audience Engagement

 
 

LOREM IPSUM

 

It has been named on the list of “Best Irish Pubs in America” by Complex magazine and “Coolest Bars in the U.S.” by Gourmet. So when McGillin’s was about to celebrate its 150th anniversary, it turned to Paragraph to design its anniversary promotional items, including brand mark and tagline, label and packaging for McGillin’s 1860 IPA, and some fun memorabilia.

 
 
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— Pablo
 
 
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